This was such a brilliant and in-depth look at an unusual marketing endeavour. Kudos to LVMH for pulling it off and kudos to you for seeing and sharing the many clever threads in their strategy. I can see one person rubbing her hands in glee at the thought of acquiring their PR business: Emily in Paris :)
This was such a brilliant and in-depth look at an unusual marketing endeavour. Kudos to LVMH for pulling it off and kudos to you for seeing and sharing the many clever threads in their strategy. I can see one person rubbing her hands in glee at the thought of acquiring their PR business: Emily in Paris :)